Brand protection vendors look alike in a demo. The differences show up in which channels are covered, who does the filing and follow-up, whether links are blocked while takedowns run, and what the report shows. These twelve questions find the differences before you sign.
Coverage
Which channels, specifically? Ask for Telegram, Discord, WhatsApp, app stores and ads by name. "All major platforms" usually means the biggest social networks.
Do you cover non-English threats?
Can you track our executives and staff as well as the brand?
Enforcement
Who files the takedowns? Your team or theirs.
Who follows up when a provider stalls or rejects? This is where the hours go.
What do you need from us? A letter of authorization covers impersonation and trademark claims; phishing abuse reports generally don't need one.
Blocking and speed
Are malicious websites and phishing links blocked in wallets and browsers while takedowns run? Blocking is the only action that lands in the first hours.
What exactly does your takedown time measure? Detect, block, file or takedown, and on which case mix. See brand protection takedown SLAs explained.
Reporting and price
Can we see a sample report? It should show what's still live and why, not only what was found and removed.
Is there a live view we can check at any time, plus a regular summary?
How is volume priced? Per takedown, per package or included.
What's bundled, and what's an add-on?
How ChainPatrol answers
Social platforms, Telegram, Discord, domains, app stores and ads, in multiple languages, with executives and staff tracked. We file and follow up every takedown. Once a malicious website or phishing link is confirmed, it's flagged in wallets and security integrations within minutes and in browsers typically within 1–2 hours, so customers see a warning while the takedown runs. Blocking applies to web domains and URLs; fake social profiles and chat accounts are removed through platform takedowns. Every case is visible in the app, with a monthly report of what's removed and what's still live, and takedowns are included rather than charged per case. See pricing.
Frequently asked questions
Should we run a proof of concept?
Yes. A short trial on your real brand shows coverage and follow-up better than any demo. Ask for the report at the end.
How many vendors should we compare?
Two or three that fit your channels. See the best impersonation takedown services for a starting list.
Run the checklist against a real view of your exposure. Get a free scan.
