Centralized Exchange
How Coinbase Went From 4,000 Missed Detections to a 97.4% Takedown Rate
Before working with ChainPatrol, Coinbase's existing vendor was missing volume and misreporting results. During the August 2025 proof of concept, ChainPatrol surfaced 4,000 detections that had been missed, with 44% of the takedown workflow already automated.
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Before working with ChainPatrol, Coinbase had already been focusing on brand protection. The problem wasn’t that they had no vendor. It was that their existing one was missing volume and misreporting results. During the August 2025 proof of concept, ChainPatrol surfaced 4,000 detections that the prior vendor’s process had missed, with 44% of the takedown workflow already automated. Coinbase’s security team flagged something more specific: some takedowns their previous vendor marked “completed” were actually still live. They asked us to look into it.
The Problem
Coinbase wasn’t short on brand protection spend. They were short on brand protection that worked. Threats were slipping through a manual, partially automated process, and the reporting on what had actually been taken down didn’t match reality. For a company operating at Coinbase’s scale, that gap between reported and actual takedowns is where real damage happens, fake tokens and phishing pages stay live long after a dashboard says they’re gone.
By October 2025, Coinbase was consolidating vendors and had ChainPatrol positioned as the primary replacement. The contract closed December 12, 2025, and within a few months ChainPatrol became their only brand protection provider.
The Change
On June 29, 2026, ChainPatrol’s detection caught a batch of 11 fake tokens deployed on Trust Wallet within minutes of each other, all carrying the Coinbase logo and brand assets. Each one was built to look like a legitimate Coinbase token so a user would inadvertently approve a drainer contract without a second thought. This is exactly the kind of attack that gets past manual review: a scammer fires off a dozen tokens at once, betting that one gets traction before anyone notices. Every single one in the batch was detected, reviewed, and blocked in the same cycle.
The Results
Key Results
74,600
Threats Detected
85,869
Takedowns Filed
83,640
Takedowns Completed
97.4%
Takedown Rate
The volume skews toward video and hosting platforms where fake giveaway and impersonation content spreads fastest: Dailymotion accounted for 30,457 blocks, Bilibili another 11,186, followed by hosted phishing pages, scam domains, Vimeo, and YouTube. Telegram, X, and a mix of smaller platforms rounded out the rest.
Time to Value
The proof of concept alone surfaced 4,000 threats in two weeks, with takedowns completed in hours, not days. After signing, full protection was live within days, not weeks. Seven months in, Coinbase has 83,640 completed takedowns and has moved ChainPatrol from “one of several vendors” to the only one they use.
The Takeaway
Coinbase didn’t need convincing that brand protection mattered. They needed a vendor whose reporting matched what was actually happening. ChainPatrol found the volume their previous process missed, caught a coordinated fake token attack in a single cycle, and closed the gap between “marked complete” and actually gone.
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Want to see what’s slipping through?
Get your free brand scan. Results in 48 hours, no credit card required.